People Magazine sends out ‘Betty White Turns 100’ issue just days before her death

The death of legendary actress Betty White sent shockwaves around the world, as she was loved everywhere, equally, by all who were lucky enough to watch virtually anything in which she appeared.

But while the world mourned the loss of one of the last greats of her generation, People Magazine caught some flak for pulling the trigger a little too early on what would have been the actress’ 100th birthday next month, as their “Betty White Turns 100” issue was already in several newsstands, The New York Times reported.

A number of social media users attributed the premature publication of the issue to White’s unique sense of humor, saying the actress was able to snag one last laugh before enjoying the afterlife.

The issue had long been planned by editors and writers at People, as they reportedly planned on using it as their end-of-year cover article. Given White’s long-lasting, healthy life, it was likely presumed that she would easily make it to 100 years old.

It was apparently such a sure bet that editors at the magazine signed off on the issue on Dec. 23. The issue went out to newsstands around the world, as well as onto the doorsteps of subscribers everywhere.

As recently as Tuesday, White, in what would ultimately be her last tweet, shared a picture of the cover of the upcoming issue, proudly touting the approach of the day she would become a centenarian.

While magazine sales have plummeted in the age of digital information, it’s safe to say that this issue will probably set a sales record, and according to a quick search through eBay’s sales data, hundreds of copies of the issue have already sold, some fetching as much as $100 a pop.